Privacy Policy

 

Data protection is a special concern for Salvia Hotels GmbH. Our efforts, in particular to comply with the requirements of the European General Data Protection Regulation (GDPR) and the Federal Data Protection Act in its latest version, are primarily aimed at respecting your privacy and personal sphere.

For modern companies like Salvia Hotels GmbH, the use of electronic data processing systems (EDP) is indispensable nowadays. In doing so, we naturally take the utmost care to comply with legal regulations.

Use of the Salvia Hotels GmbH website is generally possible without providing any personal data. However, if a data subject wishes to use special services of our company via our website, the processing of personal data may become necessary. If the processing of personal data is required and there is no legal basis for such processing, we generally obtain the consent of the data subject. We will under no circumstances sell or rent your personal information to third parties for their marketing purposes or other purposes. If you do not agree with the provisions of the privacy policy, please do not send any personal data to us.

  1. General Information / Definitions

    This privacy policy is based on the terminology used in the GDPR and is intended to be easy to read and understand for every person. Therefore, we would like to explain various terms in advance:

    1. Personal Data

      Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as the "data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

    2. Data Subject

      A data subject is any identified or identifiable natural person whose personal data is processed by the controller responsible for the processing.

    3. Processing

      Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

    4. Restriction of Processing

      Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

    5. Profiling

      Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

    6. Pseudonymisation

      Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

    7. Controller

      Controller is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law.

    8. Processor

      Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

    9. Recipient

      Recipient is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

    10. Third Party

      Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

    11. Consent

      Consent of the data subject is any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

  2. Information on the Collection of Personal Data

    Below we provide information on the collection of personal data when using our website. Personal data are all data that can be related to you personally, e.g. name, address, email addresses, user behavior, etc.

    1. The controller pursuant to Art. 4 para. 7 of the EU General Data Protection Regulation (GDPR) is the
      Salvia Hotels GmbH, represented by the managing director
      Marc Reiner
      Seewiesenstraße 18
      73054 Eislingen
      Tel: +49 7161 94500-200
      E-mail: m.reiner@salvia-hotels.de
      Website: www.hotel-loom.de

    2. Our data protection officer is:
      Mr. Attorney-at-law Sascha Weller, IDR – Institute for Data Protection Law
      Ziegelbräustraße 7
      85049 Ingolstadt
      Tel.: +49 841 88516715
      E-mail: ra-weller@idr-datenschutz.de
      Web: www.idr-datenschutz.de

    3. When you contact us by e-mail or via a contact form, the data you provide (your e-mail address, possibly your name and your telephone number) will be stored automatically by us in order to answer your questions. Such personal data transmitted voluntarily by a data subject to the controller are stored exclusively for the purpose of processing or contacting the data subject. We delete the data arising in this context once storage is no longer required, or restrict processing if statutory retention obligations exist.

    4. If we use commissioned service providers for individual functions of our offer or wish to use your data for advertising purposes, we will inform you in detail below about the respective processes. In doing so, we will also state the defined criteria for the storage duration.

    5. As the controller responsible for processing, we have implemented numerous technical and organizational measures to ensure the most complete protection possible of personal data processed via this website. Nevertheless, internet-based data transmissions may in principle have security gaps, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, for example by telephone.

    6. As a responsible company, we refrain from automatic decision-making or profiling.

  3. Your Rights

    You have the following rights with regard to your personal data:

    • Right of access

      Every person affected by the processing of personal data has the right granted by the GDPR to obtain free information at any time from the controller about the personal data stored about him or her and a copy of this information. Furthermore, the European legislator has granted the data subject access to the following information:

      • the purposes of the processing

      • the categories of personal data concerned

      • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations

      • where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period

      • the existence of the right to request rectification or erasure of personal data concerning him or her or restriction of processing by the controller or to object to such processing

      • the existence of the right to lodge a complaint with a supervisory authority

      • where the personal data are not collected from the data subject: any available information as to their source

      • the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject. Furthermore, the data subject has the right to be informed whether personal data are transferred to a third country or to an international organisation. Where this is the case, the data subject also has the right to be informed of the appropriate safeguards relating to the transfer.

        If a data subject wishes to exercise this right of access, he or she may contact an employee of the controller at any time.

    • Right to withdraw a data protection consent

      Every person affected by the processing of personal data has the right to withdraw consent to the processing of personal data at any time. If the data subject wishes to exercise the right to withdraw consent, he or she may contact an employee of the controller at any time and by any means of communication.

    • Right to rectification

      The data subject has the right to obtain from the controller without undue delay the rectification of inaccurate personal data concerning him or her. Taking into account the purposes of the processing, the data subject has the right to have incomplete personal data completed, including by means of a supplementary statement. If the data subject wishes to exercise this right, he or she may contact an employee of the controller at any time.

    • Right to erasure / right to be forgotten

      The data subject has the right to obtain from the controller the erasure of personal data concerning him or her without undue delay, and the controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies:

      • The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.

      • The data subject withdraws consent on which the processing is based according to Article 6(1)(a) or Article 9(2)(a) GDPR and where there is no other legal ground for the processing.

      • The data subject objects to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) GDPR.

      • The personal data have been unlawfully processed.

      • The personal data must be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.

      • The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) GDPR.

        If the data subject wishes to exercise this right to erasure / right to be forgotten, he or she may contact an employee of the controller at any time.

        If the controller has made the personal data public and is obliged pursuant to Article 17(1) GDPR to erase the personal data, the controller shall take reasonable steps, including technical measures, taking account of available technology and the cost of implementation, to inform controllers which are processing the personal data that the data subject has requested the erasure by such controllers of any links to, or copy or replication of, those personal data. Our employees will arrange the necessary measures.

  4. Collection of personal data when visiting our website / Cookies

    1. When using our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which are technically necessary for us to display our website to you and to ensure stability and security (legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR):

      • IP address
      • Date and time of the request
      • Time zone difference to Greenwich Mean Time (GMT)
      • Internet service provider of the accessing system
      • Content of the request (specific page)
      • Access status/HTTP status code
      • Amount of data transferred in each case
      • Website from which the request originates (referrer)
      • Browser
      • Operating system and its interface
      • Language and version of the browser software.

    2. In addition to the data mentioned above, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive and assigned to the browser you use and through which certain information flows to the entity that sets the cookie (in this case, us). Cookies cannot execute programs or transmit viruses to your computer. They are used to make the website more user-friendly and effective overall.

    3. Use of cookies:

      1. This website uses the following types of cookies, the scope and function of which are explained below:

        • Transient cookies (see b)
        • Persistent cookies (see c)
        • Statistics, marketing or personalization cookies (see d)
        • Flash cookies (see g)

      2. Transient cookies are automatically deleted when you close your browser. These include session cookies in particular. They store a so-called session ID, which allows various requests from your browser to be assigned to the same session. This enables your computer to be recognized when you return to our website. Session cookies are deleted when you log out or close your browser.

      3. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can delete cookies at any time in your browser's security settings.

      4. Statistics, marketing or personalization cookies are used, among other things, as part of reach measurement or, for example, when a user's interests or behavior are to be stored in a user profile. This procedure is also referred to as "tracking". If we use cookies or "tracking" services, we will inform you separately in our privacy policy or as part of obtaining your consent.

      5. You can configure your browser settings according to your preferences and, for example, refuse the acceptance of third-party cookies or all cookies. Please note that you may not be able to use all functions of this website.

      6. We use cookies to identify you on subsequent visits if you have an account with us. Otherwise, you would have to log in again for each visit.

      7. The Flash cookies used are not recorded by your browser, but by your Flash plug-in.

  5. Additional functions and offers on our website

    1. In addition to the purely informational use of our website, we offer various services that you may use if you are interested. To do so, you will generally be required to provide further personal data, which we use to provide the respective service and to which the aforementioned principles of data processing apply.

    2. In some cases, we use external service providers to process your data. These service providers have been carefully selected and commissioned by us, are bound by our instructions, and are regularly monitored.

    3. The hosting services we use serve to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, security services, and technical maintenance services, which we use for the purpose of operating this online offering. In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties, and visitors to this online offering on the basis of our legitimate interests in an efficient and secure provision of this online offering pursuant to Art. 6 para. 1 lit. f GDPR in conjunction with Art. 28 GDPR.

    4. Furthermore, we may pass on your personal data to third parties if participation in promotions, competitions, the conclusion of contracts, or similar services are offered by us jointly with partners. Further information on this will be provided when you enter your personal data or below in the description of the respective offer.

    5. If our service providers or partners are located in a country outside the European Economic Area (EEA), we will inform you of the consequences of this circumstance in the description of the respective offer.

  6. Data Protection for Applications

    The controller collects and processes the personal data of applicants for the purpose of handling the application procedure. The processing may also take place electronically. This is particularly the case if an applicant submits corresponding application documents to the controller by electronic means, for example by e-mail or via a contact form on the website. If the controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with legal requirements. If no employment contract is concluded with the applicant, the application documents will be automatically deleted, provided that no other legitimate interests of the controller oppose such deletion. Other legitimate interests in this sense include, for example, the obligation to provide evidence in proceedings under the General Equal Treatment Act (AGG). The processing of applicant data is carried out for the fulfillment of our (pre-)contractual obligations within the scope of the application procedure pursuant to Art. 6 para. 1 lit. b GDPR and Art. 6 para. 1 lit. f GDPR, insofar as data processing becomes necessary for us, for example, in the context of legal proceedings (in Germany, Section 26 BDSG also applies).

  7. Objection or revocation against the processing of your data

    1. If you have given your consent to the processing of your data, you may revoke this consent at any time and by any means of communication. Such a revocation affects the permissibility of the processing of your personal data after you have declared it to us.

    2. Insofar as we base the processing of your personal data on a balancing of interests, you may object to the processing. This is the case if the processing is not necessary in particular for the fulfillment of a contract with you, which is described by us in each case in the following description of the functions. When exercising such an objection, we ask you to explain the reasons why we should not process your personal data as carried out by us. In the event of your justified objection, we will examine the situation and either discontinue or adjust the data processing or demonstrate our compelling legitimate grounds on the basis of which we continue the processing.

    3. Of course, you may object to the processing of your personal data for purposes of advertising and data analysis at any time. You may contact us regarding your objection to advertising using the address stated under section 2.

  8. Legal or contractual provisions for the provision of personal data / Necessity for concluding a contract / Consequences of non-provision / Deletion

    1. We would like to inform you that the provision of personal data is partly required by law. However, it may also be necessary for a data subject to provide us with personal data so that a contract can be executed. Failure to provide such data would result in the contract not being concluded. Our employees are available to answer any case-specific questions.

    2. The data we process are deleted or restricted in processing in accordance with Articles 17 and 18 of the GDPR. Unless explicitly stated in this privacy policy, the data stored with us are deleted as soon as they are no longer necessary for their intended purpose and deletion is not opposed by legal retention obligations. If the data are not deleted because they are required for other legally permissible purposes, their processing will be restricted. That is, the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons.

      According to legal requirements, retention is especially for 10 years pursuant to §§ 147 para. 1 AO, 257 para. 1 nos. 1 and 4, para. 4 HGB (books, records, management reports, booking documents, commercial books, tax-relevant documents, etc.) and 6 years pursuant to § 257 para. 1 nos. 2 and 3, para. 4 HGB (commercial letters).

  9. Web Analytics
    1. Use of Google Analytics

      1. This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, however, your IP address will first be truncated by Google within member states of the European Union or in other parties to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and Internet usage to the website operator.

      2. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other data held by Google.

      3. You can prevent the storage of cookies by adjusting your browser software accordingly; however, we point out that in this case you may not be able to use all functions of this website to their full extent. Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of these data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

      4. This website uses Google Analytics with the "_anonymizeIp()" extension. This ensures that IP addresses are processed in a shortened form, so that personal identification is excluded. If the data collected about you are personally identifiable, this reference is immediately excluded, and the personal data are therefore immediately deleted. The data sent by us and linked to cookies, user IDs (e.g., User-ID), or advertising IDs are automatically deleted after 14 months. The deletion of data whose retention period has expired is carried out automatically once a month.

      5. We use Google Analytics to analyze the usage of our website and to continuously improve it. The statistics obtained allow us to improve our offerings and make them more interesting for users. In exceptional cases, where personal data are transmitted to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is Art. 6 para. 1 sentence 1 lit. f GDPR.

      6. Third-party information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Terms of use: https://www.google.com/analytics/terms/de.html, Privacy overview: https://www.google.com/intl/de/analytics/learn/privacy.html, and the privacy policy: https://www.google.de/intl/de/policies/privacy.

      7. This website also uses Google Analytics for cross-device analysis of visitor flows through a User-ID. You can deactivate the cross-device analysis of your usage in your customer account under "My Data", "Personal Data".

        Opt-out cookies prevent the future collection of your data when visiting this website. To prevent collection by Universal Analytics across different devices, you must perform the opt-out on all systems used. By clicking here, the opt-out cookie is set: {kickgdpr_ga_optout}Disable Google Analytics{/kickgdpr_ga_optout}

  10. Plugins and Tools
    1. Google Web Fonts

      This site uses so-called web fonts provided by Google for uniform display of fonts. When you access a page, your browser loads the required web fonts into its browser cache to correctly display texts and fonts. To do this, your browser must connect to Google’s servers. This allows Google to learn that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If your browser does not support web fonts, a standard font from your computer will be used. Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/.